press release

Why write a press release?

A press release is one of the best ways to get your story or message across to members of the press. This is how you tell people who you are, what you are offering or what your service is and … Read More

Improve your chances of getting featured in the press

You can’t just send a press release or press pitch and think “That’s it, my job is done!” and then wonder why nothing ever happens! Lots of people come to me telling me they have tried so many times to … Read More

5 reasons why your press release never gets published

“I’m always sending press releases in to the newspaper but they never get back to me!  It always seems to be the same people who get the attention.” Sound familiar?  It’s a common complaint from business owners when I first … Read More